2018 Met de Penninghen Prize in Interior Architecture
The 2018 Met de Penninghen Prize in interior architecture was awarded to Anouk de Lesparda, who graduated in 2004 and is the founder and director of the id.real agency in Madrid.
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At the head of this “360” studio that she entirely designed in 2015, Anouk de Lesparda seeks to place the Human at the heart of all innovation, of all creation, to summon and bring together all the disciplines related to design (Product, Digital, Space and Service). With her team, she offers an approach that favors intuition, curiosity in a context of high demand and high quality. All projects are based on a process of co-creativity and relay of expertise. Visual design, product design, service design and interior architecture, id.real synthesizes through the analysis of projects. Applications range from the design of a digital experience for an international community of travelers, to that of a brand of modular toys, or even a training and leisure space, the interior design of the new headquarters of an association dedicated to beauty, or that of the Catalan headquarters of an NGO, and the highly acclaimed design of spaces for Pathé cinemas.