Keep Your Eyes on the Ground

We spruced up Gerflor Iberia’s – the renown vinyl and linoleum flooring manufacturer– showroom. Their main goal was to accommodate their workforce and clients needs, while showcasing a variety of their flooring solutions. 

We worked closely with their sales and flooring installers teams to create a comfortable working space that fosters team interactions and cooperation, at the same time that clients may see and verify the high quality finishes of their product.

Among the different design interventions, the strong point was always the combination of their flooring products to create dynamism to the area.  We used biomorphic forms and patterns, colors and textures, as symbolic references to nature. Thus, accomplishing a three-dimensional feeling in the showroom areas that we wanted to highlight.